Have you watched any videos today? The chances are you have & some of what you watched was targeted directly to you, created to your exact demographics, likes, and interests. That’s because data is collected on every platform, and this provides marketers with information to help them create the right content, entice the right customers at the perfect time. Video is one of the most engaging types of content and is only predicted to grow in the coming years.
• Businesses and marketers who used video ended up growing revenue 49% faster than non-video users.(Vidyard)
• Enjoyment of video advertising increases purchase intent by 97% and brand association by 139%. (Kissmetrics)
• 59% of senior executives favor video over text. (Digital Information World)
What exactly does all this mean? You need a video! Your brand can benefit from all kinds of videos! But where do you begin? We can help you decide the best fit for your company.
Comments